Leading 4 Life "Stories"
I am Bob Judson and I spent over 34 years in the Royal Air Force of the United Kingdom as a fast-jet pilot and then eventually as a senior leader, retiring from the military in 2015 as an Air Vice-Marshal (2* General). I subsequently transitioned to the corporate world as a consultant at Deloitte, but in 2019 I stepped away from all that and co-founded Leading 4 Life.
I am passionate about helping to develop the leadership skills of individuals and teams and that is what this podcast is all about. You will hear from me, and from a wide range of special guests, many of whom have had incredible leadership journeys and risen to the most senior level of their governments, militaries and corporations. The focus won't only be on success; there is also much to be learned from the failures along the way!
Thank you for listening!
LinkedIn: https://www.linkedin.com/in/judsonbob/
Twitter: https://twitter.com/JudsonBob
Website: https://leading4life.co.uk/
Leading 4 Life "Stories"
E123 - Themes: The Importance of Cultural Awareness
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This episode is also available as a video podcast on my YouTube channel here:
https://youtu.be/TTlGEKnM2kQ
Having just returned from a week long work trip to Saudi Arabia, it felt entirely appropriate to produce a short thematic episode on the importance of cultural understanding to leaders.
Culture is often talked about in business discussions and training events but, in my view, rather too often the discussion is somewhat narrowly defined and focuses on the fairly obvious behavioural aspects of cultural difference. Essentially the emphasis is often on what not to do to avoid offence etc, rather than taking a broader look at the aspects of leadership that culture affects more widely.
This episode seeks to put out some broader ideas about why it is important to be culturally aware as a leader. It briefly touches on trust, decision making, communication, motivation, conflict, reputation and operational effectiveness, and I hope the ideas will resonate with you as you watch.
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You can find more about me here:
LinkedIn: https://www.linkedin.com/in/judsonbob/
X: https://x.com/JudsonBob
Website: https://leading4life.co.uk/